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	<title>The Tenbrook Take</title>
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	<description>Insights on Marketing &#38; Public Relations</description>
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		<title>Are You “NEWS Worthy”? 4 Tips For Successful Press Releases</title>
		<link>http://tenbrook.wordpress.com/2010/10/01/are-you-%e2%80%9cnews-worthy%e2%80%9d-4-quick-tips-for-successful-press-releases/</link>
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		<pubDate>Fri, 01 Oct 2010 17:51:06 +0000</pubDate>
		<dc:creator>Tenbrook Associates</dc:creator>
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		<category><![CDATA[Andy Abbate]]></category>
		<category><![CDATA[Bob Silverstein]]></category>
		<category><![CDATA[guide to successful pr]]></category>
		<category><![CDATA[Marketing]]></category>
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		<category><![CDATA[PR Tips]]></category>
		<category><![CDATA[Press Releases]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Tenbrook Associates]]></category>
		<category><![CDATA[Tenbrook Marketing]]></category>

		<guid isPermaLink="false">http://tenbrook.wordpress.com/?p=44</guid>
		<description><![CDATA[Like it or not, editors and reporters are asking that question every time they read your press release. So, here are 4 steps to making your next release NEWSworthy: 1. Get Active In Your Community By becoming visible in your community you can generate positive press for the organization you volunteer for, and for your [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tenbrook.wordpress.com&amp;blog=12998038&amp;post=44&amp;subd=tenbrook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>The Highly Competitive World Is Getting Even More Competitive</title>
		<link>http://tenbrook.wordpress.com/2010/08/26/the-highly-competitive-world-is-getting-even-more-competitive/</link>
		<comments>http://tenbrook.wordpress.com/2010/08/26/the-highly-competitive-world-is-getting-even-more-competitive/#comments</comments>
		<pubDate>Thu, 26 Aug 2010 22:03:43 +0000</pubDate>
		<dc:creator>Tenbrook Associates</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://tenbrook.wordpress.com/?p=37</guid>
		<description><![CDATA[The economic meltdown has resulted in a contraction of the number of business serving your customers. You might think that&#8217;s a good thing. Less competition. But you would be wrong. While there may be fewer competitors crowding your field, the ones that fell by the wayside were your weakest competition. It&#8217;s survival of fittest. Your [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tenbrook.wordpress.com&amp;blog=12998038&amp;post=37&amp;subd=tenbrook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Four Surefire Ways To Waste Your Marketing Dollars</title>
		<link>http://tenbrook.wordpress.com/2010/04/29/four-surefire-ways-to-waste-your-marketing-dollars/</link>
		<comments>http://tenbrook.wordpress.com/2010/04/29/four-surefire-ways-to-waste-your-marketing-dollars/#comments</comments>
		<pubDate>Thu, 29 Apr 2010 23:11:33 +0000</pubDate>
		<dc:creator>Tenbrook Associates</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://tenbrook.wordpress.com/?p=21</guid>
		<description><![CDATA[Since our bread and butter is marketing &#38; public relations we can&#8217;t help but critique everything we see. As a result, we&#8217;ve noticed we keep seeing the same mistakes being made over and over again by companies big and small. Today everyone is maximizing their dollars. That means all of your marketing must ultimately lead [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tenbrook.wordpress.com&amp;blog=12998038&amp;post=21&amp;subd=tenbrook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Are You LinkedIn?</title>
		<link>http://tenbrook.wordpress.com/2010/04/06/are-you-linkedin/</link>
		<comments>http://tenbrook.wordpress.com/2010/04/06/are-you-linkedin/#comments</comments>
		<pubDate>Tue, 06 Apr 2010 22:36:44 +0000</pubDate>
		<dc:creator>Tenbrook Associates</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Andy Abbate]]></category>
		<category><![CDATA[Bob Silverstein]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Tenbrook Associates]]></category>
		<category><![CDATA[Tenbrook Marketing]]></category>
		<category><![CDATA[Tenbrook Public Relations]]></category>
		<category><![CDATA[Web 2.0]]></category>

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		<description><![CDATA[In our conversations we have discovered that while many professionals and small business owners know about Facebook and Twitter, many have never heard about LinkedIn.&#160; Even more troubling, many job seekers are not part of this business networking site that is often the first stop for human resource professionals looking to research a job applicant. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tenbrook.wordpress.com&amp;blog=12998038&amp;post=6&amp;subd=tenbrook&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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